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Doha Will Be Remembered for the Four
World Championships are the highlight of the sport. They showcase the best that track and field has to offer. During each one, the absolute best of the best rises to the top to create the meet’s most lasting memories. The inaugural championships in 1983 was the debut of Carl Lewis to the world. The followup in ’87 was the debut of Been Johnson. Ninety one was the most epic long jump competition in history and the fall of the world record. So what will Doha be remembered for? What event(s) and competitor(s) will capture the crowd and our imaginations? After much thought, I’ve come to the conclusion, that this will…
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Marketing the Face of Track and Field
Between 2008 and 2017 many people considered Usain Bolt to be the face of track and field. The athlete that the IAAF built their promotion around. The sprinter they proclaimed to be the “clean” representation of track and field, because the IAAF felt that such a representation was needed. When Bolt said that it was time to retire, Seb Coe basically said, “woe is me whatever will we do.”. Because really the marketing plan for this sport has been centered around the idea of the sport having a singular face! I’m really not sure why, given the diverse nature of the sport itself. Running, jumping, throwing. Men and women. Speed…
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USATF Championships Review
For four days America’s best track and field athletes got together in Des Moines Iowa to decide who would represent the US at the World Championships. Lots to say, some good, some bad, so let’s start with the bad. I’m not sure what the selection process is for championship sites, and I understand that this meet is going to be held in the summer, but how many times have I seen this meet affected by rain? So on Championship Sunday we’re hit by rain yet again. Now we know USATF’s (*cough * Nike’s) affinity for Eugene where it rains most of the year. And similarly Des Moines where it rains…
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Ten Predictions for 2019
I’m going to start the new year right. One, I’ll be posting more. Not as much as I used to because I’m coaching. But a lot more than I have since my illnesses/surgeries. That said, I’m going to start with my predictions for 2019 – the first being that it’s going to be a fun year for track and field. We’ve got a whole lot of new talent all over the track (& field) and many will be competing in their first World Championships. My second prediction is that Doha will be a blast! The performances are going to be crazy good; and the competition is going to be off…
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Six Matchups I’m Looking Forward To in 2019
Ok. The 2018 track season is well behind us now as cross country and marathons dominate the landscape. As a matter of fact, the indoor season is right around the corner, which means that many athletes are already back grinding in preparation for the first of the upcoming three Championships ahead in this next major cycle. While there wasn’t a major championship in 2018, the performances of the athletes – particularly the youngsters, left me salivating for the action that 2019 promises. There were many performances that would’ve garnered gold medals in most Olympics and World Championships! As a matter of fact, there was a lot of altering of all…
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Pulling Up the Last Leg of 2018
This has been a very interesting season. We knew that it would be, given that it’s an off year and off seasons are usually marked by change – and 2018 has seen lots. As a matter of fact, we’re looking at a nearly wholesale revamping on the men’s side. I can’t remember this great a reboot since BALCO laid waste to the landscape back just after the turn of the century. This time however, it’s not so much about people leaving the sport as we’re looking at a serious youth movement taking place. Possibly the largest of the professional era of the sport. Sprints, hurdles, jumps, distances, everywhere you look…