This time of year my mind runs continuously to thoughts of how we can better market the sport. What can track and field do so that others can see the sport that I see when I sit and watch a meet? More often than not, I keep coming back to the fact that we live in a society that is obsessed with stars! With 24 hour news; highlights on ESPN; and social networking sites like Twitter and Instagram, an outstanding performance or two and a Colin Kaepernic can become a global sensation virtually overnight! Track too has had it's overnight sensations – a total of 700 meters in Beijing made Usain Bolt a household name Read More...